VR appoints Melisa Bärholm as SVP of People and Culture

Melisa Bärholm has been appointed as SVP of People and Culture and a member of the Management Team of VR Group.  Bärholm will take up the position on 11 September 2023 and report to CEO Elisa Markula.

Melisa Bärholm has long and extensive experience in human resources management in change and high-growth companies. Bärholm joins VR from Lujatalo Oy where she held the position of Chief Human Resources Officer. Bärholm started her career at Nokia and has also held the position of Human Resources Director at Tikkurila, Rovio, Suunto and Posti. 

Laura Ansaharju, former SVP of People and Culture moves on to new challenges outside the company.

"I would like to thank Laura for her excellent work on the company's change strategy and for building the People & Culture function to support the company's reform. I wish Laura luck and success in her new challenges,” says CEO Elisa Markula.

“I would also like to welcome Melisa Bärholm on her journey at VR. Culture, management and employee experience development as well as an effective organisation that is able to learn new things are key success factors on our journey to becoming a service company that provides smooth and sustainable mobility and logistics. Melisa's expertise and experience are a welcome addition to our team,” continues Elisa Markula.

“I am excited about this opportunity to get involved in VR's journey of change. The company is at an interesting stage—by developing people, management and culture, we can improve our capabilities for developing our customers' service experience and the company's growth,” says Melisa Bärholm. 



VR front page VR Transpoint front page VR Fleetcare front page VR Group frontpage